It doesn’t come with a singing gondolier or views of Venice, but our Gondola’s sleek styling pays homage to Italy’s way of incorporating beauty into the everyday. If you need one bag that can carry everything from your 14.5” laptop to a change of clothes, then take our Gondola for a ride. This fashion-forward tote proves that you can carry what you need in comfort with a style that will have people stopping you on the street to learn more.

Our patent pending strap distributes the weight of the bag across your back and shoulders, so it won’t slide off or cut into your neck
The strap fabric is ideal for nursing Moms since it doesn't put direct pressure on their breast
The Gondola fits most breast pumps so that nursing Moms can carry their pump in comfort and discreet style
The bag is also designed for Dads, including a sliding a shoulder pad that cinches the strap for a more masculine look and feel
Our insulated bottle pockets fit everything from baby bottles to Nalgene bottles and don’t take away space from the interior of the bag leaving you ample room for storage
The interior features 3 pockets including a zippered mesh pocket so that you can find what you need at a glance
The Gondola can carry everything from a 14” laptop to books, snacks and a DVD player for a long flight
Our bags are healthy for the planet as well as for people – our recycled totes are made from 72% post consumer recycled fabric by a fair trade certified manufacturer in Vietnam

Manufactured in Vietnam by a fair trade certified company
Dimensions: 21” L x 4” W x 13” H
Accessories included: Matching changing pad and shoulder pad with cell phone/iPod pocket

The Messenger Bag

Don’t carry someone else's message - make your own statement with our eye-popping Messenger. With unique features like our patented ergonomic strap and a front pocket that you can access with the flap closed, the Messenger tells the world that you have a knack for finding the newest and smartest products on the market.

Our patent pending strap distributes the weight of the bag across your back and shoulders, so it won’t slide off or cut into your neck
The strap fabric is ideal for nursing Moms since it doesn't put direct pressure on their breast
The bag is also designed for Dads, including a sliding a shoulder pad that cinches the strap for a more masculine look and feel
The front flap is angled so that you can access one front pocket even when the front flap is clasped shut – it’s perfect for easy access to a subway ticket, car keys or pacifier
The Messenger’s extra large interior makes it perfect for parents of multiples or those using cloth diapers, plus it can fit up to a 15” laptop or change of clothes for the gym
The interior features 5 pockets and a foam divider that gives you organization when you need it, but moves out of the way when you don’t
Our stroller straps are adjustable so they fit any stroller handle bar (even double strollers!) or can be used to carry a rolled up yoga mat or blanket for a playgroup or picnic
Our insulated bottle pockets fit everything from baby bottles to Nalgene bottles and are angled so that you can get bottles in and out with just one hand
Our bags are healthy for the planet as well as for people – our recycled totes are made from 72% post consumer recycled fabric by a fair trade certified manufacturer in Vietnam

Manufactured in Vietnam by a fair trade certified company
Dimensions: 17” L x 5.1” W x 15” H
Accessories included: Matching changing pad and shoulder pad with cell phone/iPod pocket

The Slide Tote Bag

Water slides, slide guitar, a slide into home base – they’re all ways of getting from one point to another in a way that’s fun, unusual, and gets you noticed. Our Slide does exactly the same thing by carrying what you need in a stylish bag that’s comfortable and unique.

Our patent pending strap distributes the weight of the bag across your back and shoulders, so it won’t slide off or cut into your neck
The strap fabric is ideal for nursing Moms since it doesn't put direct pressure on their breast
The bag is also designed for Dads, including a sliding a shoulder pad that cinches the strap for a more masculine look and feel
Our insulated bottle pockets fit everything from baby bottles to Nalgene bottles and are angled so that you can get bottles in and out with just one hand
The interior features 5 pockets and a foam divider that gives you organization when you need it, but moves out of the way when you don’t
Our stroller straps are adjustable so they fit any stroller handle bar (even double strollers!) or can be used to carry a rolled up yoga mat or blanket for a playgroup or picnic
The Slide can carry everything from a 13.5” laptop to gear for the yoga studio
Our bags are healthy for the planet as well as for people – our recycled totes are made from 72% post consumer recycled fabric by a fair trade certified manufacturer in Vietnam

Manufactured in Vietnam by a fair trade certified company
Dimensions: 17.25” L x 14.5” H x 5” W
Accessories included: Matching changing pad and shoulder pad with cell phone/iPod pocket

Go Gaga's Story

Like many companies, Go GaGa started as a sketch on the back of a cocktail napkin. One Saturday at brunch, many of my friends were talking about how life had changed since having children – they’d lost their sense of style, self, humor and ability to sleep for more than 2 hours at a time or conjugate verbs with ease.

Plus, most of them were feeling far older than their age thanks to injuries they'd experienced while caring for their little ones. Dislocated shoulders, torn ACLs, carpal tunnel syndrome – all from using products that were designed for the safety of the child, but not the parents. As the lunch conversation turned to a contest of “blowout” diaper stories, I turned to my mimosa and began sketching out products that were both ergonomically safe and fashionable.

Three years later in May 2007, I completed my MBA at Babson College and launched Go GaGa thanks to phenomenal designers, retailers and family who all came together with endless enthusiasm, terrific insights, candid opinions and copious amounts of caffeine.

We introduced our first line of diaper bags at the ABC Kids Expo in September 2007 and since then we’ve expanded our collection to include additional styles as well as recycled fabrics. Our totes are sold in the US, Canada and Australia by more than 80 independently owned boutiques and online retailers.

Our line has attracted a Hollywood following including Tori Spelling, Angela Bassett, Chris Noth and Evan Handler, which has paved the way for terrific PR opportunities and placements, including features in Fit Pregnancy, Pregnancy & Newborn, and baby couture as well as trade publications Kids Today and Baby & Kids.

Go Gaga's Design Philosophy

You're out the door in the morning toting everything that you need for a long day. You're juggling meetings, workouts, meals and family, all while carrying your life in a bag that's cutting into your shoulder. You go the distance - and your bag should, too.

At Go GaGa, our bags are designed for real life - they're stylish, ergonomic, eco-friendly and best of all, comfortable to carry. Our patent pending ergonomic strap not only spreads the weight of the bag across your back and shoulders, but also has a sleek style that suit both men and women. Our products include the Slide tote bag, the Gondola bag, the Messenger bag and the Urban Sherpa Strap, and are versatile enough to use as a diaper bag, laptop bag, yoga bag or travel carry-on. Each of our totes is available in a rich assortment of colors and environmentally friendly materials.